Ronhill Unlimited

Ronhill Unlimited is the cigarette brand which uses the QR code on the back of its packaging as an interactive design element. It enables users to access the mobile web page where they can find useful information, such as the interactive review of all events in the city or the search engine through which they can find out in which cafés in the neighbourhood smoking is allowed, together with other informative services.

Agency: Bruketa&Zinic&Grey

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